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BG Shine (International Trade Fair Support)

Looking to really shine and gain a real impact at your forthcoming international trade fair?

BG Shine is a programme designed to support your business before, during and/or after an International Trade Fair. We are able to assist in any of the following aspects:

  • Determining your exhibition strategy and objectives
  • Driving pre-show awareness of your presence at the show
  • Undertaking in-depth market research and preparation into your target market(s)
  • Engaging with prospects or existing customers to fix meetings
  • Managing the stand itself during the show and helping to make the most of organic footfall
  • Training or advising your team how to maximise trade fair opportunities
  • Following up leads after the event
  • Helping with sales negotiations

In the past, we have taken UK brands to shows and give on stand support at Gulfood in Dubai (2016 and 2017) as well as at Arab Health in Dubai (2017)

Whatever your individual exhibition needs are, Bolst Global can be with you at any or every stage to ensure you make the most of this crucial international marketing activity.

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Case Study

“We contracted Bolst Global to help us with our first trade fair at Gulfood, UAE in 2017 and they did a fantastic job for us. The preparation and objective setting beforehand was thorough and their support, engagement with prospects and general energy on the stand ensured we had a very successful show with a high number of leads. As a direct result we have started new business with customers in Malaysia, China and the Middle East and will definitely be re-exhibiting next year and asking Bolst Global to help us at future events.

Kevin Butterworth

International Marketing Director, Seabrook Crisps

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